Voip has quickly proven itself to be not just a viable option for business and residential communications, but also as an incredible leap forward into a future of communication where high quality audio and video transfer, substantially reduced call rates and incredible flexibility come as standard.
But as the saying goes, you can have too much of a good thing - and that it seems is what may be happening to the world of Voip - with certain sectors facing the challenge of having to ensure that market saturation does not become a reality in the near future.
The statistics are alarming. In 2010 Voice Over IP subscriber numbers reached nearly one hundred and sixty million, showing an increase of almost 13%, followed up by the number of residential customers reaching over one hundred and seventy five million in 2011 - an increase of over 14%.
The most users belong to the USA, Japan and France respectively, with the UK languishing in 10th place - thanks in no small part to the somewhat lacking broadband ability.
In France and Japan, the introduction of fibre based broadband services have been the main driver behind adoption, with over 93% of broadband subscribers in France also having a Voice Over IP service, a statistic which has resulted in that particular segment to suffer from market saturation.
But despite potential market saturation in France, there are still huge opportunities elsewhere, with China - the world's largest broadband market - only having one bundled Voice Over IP service for every 20 broadband subscriptions in 2010.
As well as this, mobile Voip usage is also growing at an incredible rate thanks to the ever increasing numbers of Smartphones on the market offering Voip services. In 2011 alone, active mobile Voip subscriber rates tripled to over 29 million from just 9 million in 2010.
So market saturation is a very real and very imminent issue - but it surely isnt one that will be causing any sectors of the Voice Over IP service providers sleepless nights - unless they happen to be in France or Japan. The truth is that eventually all businesses will come to rely on Voip, but the reality is that there's still a whole world of opportunity out there, and there will be for many years to come yet.
But as the saying goes, you can have too much of a good thing - and that it seems is what may be happening to the world of Voip - with certain sectors facing the challenge of having to ensure that market saturation does not become a reality in the near future.
The statistics are alarming. In 2010 Voice Over IP subscriber numbers reached nearly one hundred and sixty million, showing an increase of almost 13%, followed up by the number of residential customers reaching over one hundred and seventy five million in 2011 - an increase of over 14%.
The most users belong to the USA, Japan and France respectively, with the UK languishing in 10th place - thanks in no small part to the somewhat lacking broadband ability.
In France and Japan, the introduction of fibre based broadband services have been the main driver behind adoption, with over 93% of broadband subscribers in France also having a Voice Over IP service, a statistic which has resulted in that particular segment to suffer from market saturation.
But despite potential market saturation in France, there are still huge opportunities elsewhere, with China - the world's largest broadband market - only having one bundled Voice Over IP service for every 20 broadband subscriptions in 2010.
As well as this, mobile Voip usage is also growing at an incredible rate thanks to the ever increasing numbers of Smartphones on the market offering Voip services. In 2011 alone, active mobile Voip subscriber rates tripled to over 29 million from just 9 million in 2010.
So market saturation is a very real and very imminent issue - but it surely isnt one that will be causing any sectors of the Voice Over IP service providers sleepless nights - unless they happen to be in France or Japan. The truth is that eventually all businesses will come to rely on Voip, but the reality is that there's still a whole world of opportunity out there, and there will be for many years to come yet.
About the Author:
Saul Saresi writes regularly about Voip systems and technology for his website which can be found here business voip to find out how much you can save with your Voip communications click here cloud telephony
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